Little by little, however, the memos began to make sense, the seemingly millions of acronyms started to connect and before you knew it, I was “aligning”...and right in that moment is when another change occurred.Knowing our leadership team has good intent and is always going to seek out ways to ensure we are working in styles that will only highlight our strengths & innovation, while being efficient, is something I had to trust. It’s in pitch meetings with filmmakers, internal brainstorm sessions, team meetings and calls with creative agencies. Ryan pays his father a visit. Facebook While the outlined culture may have a lot of perks, parts of it are off-putting to some people. “They’ve always been very good at thinking about what’s coming up ahead and being able to adapt and to change,” The success of “House of Cards,” which has won Golden Globes and Emmys, among other awards, may be party due to the company’s “freedom and responsibility” DNA. Oh, and they’re also paid really, really well. Literally my first month, I would sit in meetings thinking “what the HELL does that even mean?” on a loop in my brain. This was my dream company and this community of people understood my background, diverse skill set, goals and work style. “It’s people who are good versus great.”Netflix itself acknowledges that the high-performance culture is not for everyone -- especially those who “value job security and stability over performance.”And just because this particular approach may work for Netflix, that doesn’t mean it will work everywhere.The company's culture is "a reflection of the executives there," said But some companies have certainly looked to Netflix when tweaking their own cultures. Giving employees greater freedom and holding them to higher standards, while not sweating tiny details, are common-sense approaches that seem likely to help many companies beyond Netflix.“If you trust and empower people and give them a chance to rise to the higher expectations, the vast majority of people are able to do it,” said Employees at the Los Gatos, California-based streaming video giant know that they’re not being judged by how hard they appear to be working -- long, grueling hours aren’t encouraged -- but by how they produce. Anything anyone said seemed to go completely over my head and that space was very unsettling. Netflix, along with Media Rights Capital, the studio behind the hit, ordered two full seasons of the show Tawni Cranz, Netflix's chief talent officer, said the company has been able to maintain its open culture from its early days through its IPO and rise as a global company. After much preparation, studying the culture memo and interviewing with future cross-functional partners and teammates, I was both sold and smitten. Because Netflix started in California, now the schools and Universities of California have the advantage to watch movies or documentaries for free. Any Netflix Party who is unsure whether a situation violates any applicable law, rule, regulation or Company policy should discuss the situation with the General Counsel. With each project, I bring my experience in talent & filmmaker relations from Nickelodeon, my work ethic, creativity and grassroots marketing experience from Def Jam and my insight on fandoms from Tumblr. All of the creativity that I was internalizing before now has an outlet...it’s in the trailers, the key art, the strategy and even the copy. To go into more detail, this change only a few months into the job, was the best thing that could have happened to me - from a creative and internal visibility standpoint.Within a few months, I went from developing and managing global scale social marketing campaigns to becoming a 360 creative marketer...overseeing the creation of trailers, key art (film posters), developing strategy/positioning AND social campaigns for each of my titles.To date, some proud moments for me include: co-leading the creative for The Irishman surprise teaser that launched the night of this year’s Academy Awards; witnessing The Kissing Booth [creative marketing lead] and To All The Boys I’ve Loved Before [co-lead] birth new, rabid fandoms, launch careers and literally hijack the internet and hearts of many (and their moms...let’s be honest); and seeing Nappily Ever After [creative marketing lead] pierce the zeitgeist and educate broader audiences on the nuances and emotional complexities of self-love vs perfectionism. ©2020 Verizon Media. It’s all there and Netflix is making it possible for me to showcase what I’m truly capable of, with leaders who encourage and empower.A thrilling experience, a collaborative and innovative team, leadership who leads and listens to feedback, curious employees who aren’t afraid to take big bets, recruiters who understand how important it is to see yourself both in the content and in the halls...and for me, an opportunity...that only Netflix could have provided.Now, I sit here a year and a half in, more smitten than ever. "The foundations of freedom and responsibility -- not having a lot of rules, not having policies, not using sort of bureaucracy or hierarchy to govern -- but instead really providing context to folks and giving them all the freedom to do their job and all the responsibility ... has increased over time instead of decreased, and continues to work," she said.Netflix’s culture deck has been viewed more than 11 million times since founder and CEO Reed Hastings first posted it online more than five years ago. For me, the transparency and feedback culture wasn’t as much of a shock. Alvey takes notice of Alicia's work ethic.
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